CHAD'S STORE LOCATER THE STRONGHOLD - VENICE,CA

A few months ago The Stronghold store on Abbot Kinney had some major changes. The building was more or less split in half and is now occupied by The Stronghold and next-door neighbor Shinola.

I visited the store 5 years ago but, I must say that in this new settlement the products are better presented and the store gives you a cozy feeling. The Stronghold Denim is the focal point of the store but it is surrounded with great brands like: Pendleton, Filson, Alden, Stetson, Lewis Leather and many many more. This store is a must see when you are in LA.

The Stronghold

1625 Abbot Kinney BLVD

Venice, CA

THE STRONGHOLD

On my last trip to the States, I entered the world of The Stronghold Company on 1625 Abbot Kinney Blvd., Venice. I spoke with Brittany Paradise, she just returned from Amsterdam where she used to work for Dept. She told me in a very enthusiastic way the history of the brand, which started in 1895. In that time the jeans was just produced for the area, Levi's was produced for the San Francisco area and The Stronghold for the Los Angeles area. It was produced till 1949, if you see an old Hollywood movie and Charly Chaplin is wearing his denim overall you are damn sure that this is a Stronghold. As from 2004 the label is back on the market, made with the old world workmanship, selvage fabric, and trim of the original, with a distinctly modern style, fit, and finish. You can buy your jeans of the rack or a made to measure, which will be specially made for you in house on the first floor. Whenever you are in Venice, CA. go see this great store.