Since Todd Snyder dusted off the brand Champion and a lot has changed since then.
Wearing a sweater or even a sweat pant is fashion today. What started as a pop-up store of the Todd Snyder x Champion collection is now a save haven for guys who are looking for that particular sweat.
The store is built or better said filled as a gym. With vintage lockers, boxing gear and even a scale to see if you are still a featherlight. The staff is very helpfull and knowledgable about the products.
Go see it for yourself, when you are in New York. They are located at 242 Elizabeth Street.