Today, I was invited in the showroom of Eichholtz in Noordwijk, Holland. This recently built showroom contains 24 style rooms on 3000 square meters. Every style room has his own feeling, from country charm to Hollywood Posh and almost everything in between. The company started approx. 20 years ago when Theo Eichholtz (1967) started to import furniture etc. from Indonesia. After highschool he and Auke Wichers went travelling instead of working. On their trips to Asia and the U.S.A. Theo, with his passion for interior, felt in love with the local furniture and so the business started. Today they serve customers all over the world among them Oger, Ralph Lauren, Gant, Tommy Hilfiger and several hotels.